GSK “Win Against Asthma” Campaign

Many asthma sufferers have learned to live with and accept the limitations that asthma has placed on their lives. That’s why they don’t bother looking for better options to manage their asthma— they think that how they’re living with asthma now is already as good as it gets.

So how do we get them to ask their doctors about other options available for them to manage their asthma better?

By showcasing asthma sufferers who have won against asthma and won over the world.